Good communication is fundamental to success. Words that reflect your style, culture and vision will draw people in and give them confidence in your ability to deliver. Words targeted to the right market will encourage enquiries and words that signal a fresh approach will appeal to a wide audience.
To get the right words, you need someone who is prepared to invest time getting to know you and your business, developing the tone and language to get the results you want. You need a professional copywriter.
I have been a copywriter for over 15 years, creating a variety of winning words in print and online for companies across all sectors, including finance, electronics, insurance, education, professional services and consumer features. I've written for websites and trade journals; press adverts and Stock Exchange documents. I've edited magazine pieces and proofed hundreds of thousands of words. I understand business and marketing and I can help you to get the very best from your online and offline material. My job is to provide the copywriting you need across a range of projects to help you succeed.
As a versatile copywriter, I can turn technical writing into something that can be easily understood by everyone. I can provide copy for your website that's written with online readers and search engines in mind. I can write an eye-catching press release and I can give your CV the best chance of going to the top of the pile. I can write serious or irreverent copy and anything in between. In fact, when you hire me, you get a no-strings-attached extra member of staff until the project's complete:
If you're an agency looking for an additional copywriter or a design company that needs a professional writer, give me a call. I can come to you or talk to the client direct so that I know exactly what the brief requires and note the project deadlines. If you're co-ordinating your marketing or promotional material in-house and you want to supply your agency with the copy, I can do that too. Creating the right copy for the client's needs is my primary aim and I craft your words carefully and thoughtfully so that they will deliver the right results.
I can write, edit and proof read your business communications to help you get your message across to the right audience. Targeted copy can be the difference between you and your competitors; giving you a professional edge and raising your profile both within your sector and beyond. Call or email to find out how I can add value to your next project
Fresh, interesting and readable web content, optimised to your target audience.
General corporate literature, specific product material, consumer booklets, holiday brochures and more.
Recruitment, newsletters, welcome packs, reports and accounts, promotional literature; anything, in fact that links your business with its staff or the outside world.
Letters, e-shots, direct mail, exhibition material, presentation packs, website landing pages. Finding the right way to sell to the right people.
Press releases and product launch material, online press releases, advertisements for print, online advertisements. A few words with a big impact.
"I have greatly appreciated working with Gill as an additional team member and I was simply amazed with the result. The wording that she came up with I could not have been happier with. The fascinating point is that, whilst I can almost hear myself saying the words and phrases she has used, I am still unable to write them down myself in that style. Now that's what I call talent."
Steve Gosling, Managing Director, Motion Transport Planning www.motion-uk.co.uk
"Having redesigned our website we wanted to keep the news pages topical and current. Thanks to Gill's copywriting skills and knowledge of the web we now produce content-rich, interesting news items about our industry."
Tony Acres, IT Manager, Stevens Hewlett & Perkins www.shandp.com